
JAKARTA – Platform video conference Zoom plans to change its business model. Where the Zoom features and facilities can only be used for subscribed users.
Launch South China Morning Post, Zoom Video Communication will change the usage model to ‘Partner-only’ which can only be used by companies. This mode is only applied to Zoom users in China.
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“Our entry-to-market models in mainland China include direct selling, online subscription and partner selling,” the company said in a statement on its website, Tuesday, August 4.
Corporate customers can register for Zoom through an authorized sales representative. Meanwhile, free account users can still attend video conferences held by registered users.
“We are now turning to a partner model with Zoom technology embedded in a subscription offering that will provide better support to its users.”
The enactment of this policy was carried out to reduce the problem of the new privacy requirements in China and Hong Kong. In addition, Zoom wants to limit usage platformfrom the issue of data being transferred through servers in China.
Actually Zoom is based in San Jose, California, but this platform has always been associated with Chinese pro-democracy activist groups. Especially after the use of this application which broke out during the COVID-19 pandemic.
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