JAKARTA – Japanese technology manufacturer, Toshiba, is reportedly leaving the laptop and computer business. Brand who has been traveling for nearly 35 years has handed over the remaining shares to Sharp.
Launch The VergeTwo years ago, Toshiba sold 80.1 percent of its PC business shares to Sharp for 36 million or around Rp.528 billion. This made Toshiba themselves have to produce their laptops under a new name, namely Dynabook.
Effort re-branding This Toshiba by Sharp also didn’t work. Until the end of last week, Toshiba announced that Sharp had given the remaining shares of 19.1 percent.
“As a result of this transfer, Dynabook has become a wholly owned subsidiary of Sharp,” Toshiba said in a statement Monday, August 10.
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Even so, Toshiba will still run the remainder of their sub unit, until an undetermined time. Toshiba itself was one of the first laptop PC manufacturers in 1985, called the T1100.
The T1100 has an internal rechargeable battery, 3.5-inch floppy drive and 256K memory. Since releasing this laptop the Toshiba brand skyrocketed to be able to lead in around the 90s to early 2000.
During the 1990s and early 2000s Toshiba was among the top producers of PC developers. It’s just that, more and more players are entering the PC market and the lack of features offered by Toshiba makes this Japanese brand less popular.
This is what made Toshiba sell its shares to Sharp. According to a Reuters report, in 2011 Toshiba was only able to sell 17.7 million PCs and then it shrunk to around 1.4 million in 2017.
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